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Gerald HäUbl
University of Alberta - Edmonton / Canada
Business & Management / Marketing
AD Scientific Index ID: 645990
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Gerald HäUbl's MOST POPULAR ARTICLES
1-)
Consumer decision making in online shopping environments: The effects of interactive decision aidsG Häubl, V TriftsMarketing science 19 (1), 4-21, 200025242000
2-)
Beyond nudges: Tools of a choice architectureEJ Johnson, SB Shu, BGC Dellaert, C Fox, DG Goldstein, G Häubl, ...Marketing letters 23 (2), 487-504, 20129462012
3-)
Aspects of endowment: a query theory of value construction.EJ Johnson, G Häubl, A KeinanJournal of experimental psychology: Learning, memory, and cognition 33 (3), 461, 20076002007
4-)
A cross‐national investigation of the effects of country of origin and brand name on the evaluation of a new carG HäublInternational Marketing Review 13 (5), 76-97, 19964531996
5-)
Explaining cognitive lock-in: The role of skill-based habits of use in consumer choiceKB Murray, G HäublJournal of Consumer Research 34 (1), 77-88, 20073822007
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