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Giovanna Puppin
Università degli Studi di Genova - Genoa / Italy
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AD Scientific Index ID: 5483872
University of Genoa
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Giovanna Puppin's MOST POPULAR ARTICLES
1-)
Advertising and China: How Does a Love/hate Relationship Work?18*2014
2-)
Making Space for Emotions: Exploring China–Africa ‘Mediated Relationships’ through CCTV-9’s Documentary African Chronicles (Feizhou jishi 非洲纪事)G PuppinJournal of African Cultural Studies 29 (1), 131-147, 2017132017
3-)
Come si costruisce un sogno: slogan pubblicitari a servizio delle Olimpiadi di Pechino 2008 (How to Construct a Dream: Advertising Slogans to Serve the 2008 Beijing Olympics)G PuppinCosmopolis 3 (1), 43-53, 2008112008
4-)
Forty Years of the Return of Advertising in China (1979-2019): A Critical OverviewG PuppinJomec Journal 15, 1-19, 2020102020
5-)
Environmental Public Service Advertising (PSA) "with Chinese Elements": A Visual Semiotic Analysis of Localized WWF Print Campaigns in Mainland ChinaG PuppinChina Media Research 16 (3), 26-48, 202082020
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