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Girish Mallapragada
AD Scientific Index 2024
Social Sciences / Political Science
Indiana University Bloomington - Bloomington / United States
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Girish Mallapragada's MOST POPULAR ARTICLES
1-)
Location, Location, Location: How Network Embeddedness Affects Project Success in Open Source SystemsR Grewal, GL Lilien, G MallapragadaManagement Science 52 (7), 1043-1056, 20066692006
2-)
Exploring the Effects of What (Product) and Where (Website) Characteristics on Online Shopping BehaviorG Mallapragada, SR Chandukala, Q LiuJournal of Marketing 80 (2), 21-38, 20161792016
3-)
User-Generated Open Source Products: Founder\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'s Social Capital and Time to Product ReleaseG Mallapragada, R Grewal, G LilienMarketing Science 31 (3), 474-492, 2012982012
4-)
Corporate Board Interlocks and New Product IntroductionsR Srinivasan, S Wuyts, G MallapragadaJournal of Marketing 82 (1), 132-148, 20181012018
5-)
Marketing Channels in Foreign Markets: Control Mechanisms and the Moderating Role of Multinational Corporation Headquarters-Subsidiary RelationshipR Grewal, A Kumar, G Mallapragada, A SainiJournal of Marketing Research 50 (3), 378-398, 2013832013
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