Giulia Granato

Giulia Granato

Wageningen University & Research Centre - Wageningen / Netherlands
Business & Management / Marketing
AD Scientific Index ID: 5333291
Wageningen Universiteit
person_outline Giulia Granato's MOST POPULAR ARTICLES
1-) Understanding consumer data use in new product development and the product life cycle in European food firms–An empirical studyA Horvat, G Granato, V Fogliano, PA LuningFood quality and preference 76, 20-32, 2019882019
2-) A meaningful reminder on sustainability: When explicit and implicit packaging cues meetG Granato, ARH Fischer, HCM van TrijpJournal of environmental psychology 79, 101724, 2022362022
3-) The price of sustainability: How consumers trade-off conventional packaging benefits against sustainabilityG Granato, ARH Fischer, HCM van TrijpJournal of Cleaner Production 365, 132739, 2022212022
4-) Misalignments between users and designers as source of inspiration: A novel hybrid method for physical new product developmentG Granato, ARH Fischer, HCM van TrijpTechnovation 111, 102391, 2022212022
5-) To imitate or not to imitate? How consumers perceive animal origin products and plant-based alternatives imitating minimally processed vs ultra-processed foodG Granato, B WassmannJournal of Cleaner Production 472, 143447, 20242024