Greg Shaffer

Greg Shaffer

University of Rochester - Rochester / United States
Business & Management / Marketing
AD Scientific Index ID: 1620447
person_outline Greg Shaffer's MOST POPULAR ARTICLES
1-) Vertical control with bilateral contractsDP O\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'Brien, G ShafferThe RAND Journal of Economics, 299-308, 19925081992
2-) Competitive coupon targetingG Shaffer, ZJ ZhangMarketing Science 14 (4), 395-416, 19954861995
3-) Slotting allowances and resale price maintenance: a comparison of facilitating practicesG ShafferThe RAND journal of economics, 120-135, 19914841991
4-) Competitive one-to-one promotionsG Shaffer, ZJ ZhangManagement Science 48 (9), 1143-1160, 20023872002
5-) Pay to switch or pay to stay: preference‐based price discrimination in markets with switching costsG Shaffer, ZJ ZhangJournal of Economics & Management Strategy 9 (3), 397-424, 20003542000