Hanna Gendel Guterman

Hanna Gendel Guterman

Ariel University - Ariel / Israel
Business & Management / Marketing
AD Scientific Index ID: 5271776
אוניברסיטת אריאל
person_outline Hanna Gendel Guterman's MOST POPULAR ARTICLES
1-) Does advertising matter to store brand purchase intention? A conceptual frameworkS Levy, H Gendel‐GutermanJournal of Product & Brand Management, 20121032012
2-) Does consumers\' personal involvement have an influence on store brand buying proneness?H Gendel-Guterman, S LevyJournal of Consumer Marketing, 2013422013
3-) Consumer response to private label brands’ negative publicity: a relational effect on retailer’s store imageH Gendel-Guterman, S LevyJournal of Product & Brand Management, 2017302017
4-) The Test of Accessibility of Higher Education in Israel: Instructors\' Attitudes toward High-Functioning Autistic Spectrum Students.N Davidovitch, A Ponomaryova, HG Guterman, Y ShapiraInternational Journal of Higher Education 8 (2), 49-67, 201962019
5-) The Vegan Revolution: Opportunities and Differences Across CountriesB Derqui, HG Guterman, M Ghaffari, P RodrigoInternational Conference on Advances in National Brand and Private Label …, 202052020