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Harri Hokkanen
Tampere University - Tampere / Finland
Business & Management / Business Administration
AD Scientific Index ID: 5215258
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Harri Hokkanen's MOST POPULAR ARTICLES
1-)
A typology of second-hand business modelsM Yrjölä, H Hokkanen, H SaarijärviJournal of Marketing Management 37 (7-8), 761-791, 2021462021
2-)
Business model opportunities in brick and mortar retailing through digitalizationH Hokkanen, C Walker, A DonnellyJournal of Business Models 8 (3), 33-61, 2020192020
3-)
From customer to actor value propositions: an analysis of digital transaction platformsH Hokkanen, M Hänninen, M Yrjölä, H SaarijärviThe International Review of Retail, Distribution and Consumer Research 31 (3 …, 2021132021
4-)
Price or quality? Comparing consumers’ perceptions of competing private labels–An illustrative analysis in food retailingM Yrjölä, H Hokkanen, E Määttänen, H SaarijärviInternational Conference on Advances in National Brand and Private Label …, 202062020
5-)
A Business Model Perspective to Retail TransformationH HokkanenTampere University, 202232022
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