Heini Taiminen

Heini Taiminen

Jyväskylä University - Jyväskylä / Finland
Business & Management / Marketing
AD Scientific Index ID: 1656213
University of Jyväskylä
person_outline Heini Taiminen's MOST POPULAR ARTICLES
1-) The usage of digital marketing channels in SMEsHM Taiminen, H KarjaluotoJournal of Small Business and Enterprise Development, 20155742015
2-) Harnessing marketing automation for B2B content marketingJ Järvinen, H TaiminenIndustrial marketing management 54, 164-175, 20165252016
3-) Industrial branding in the digital ageHSM Lipiäinen, H KarjaluotoJournal of Business & Industrial Marketing, 20151142015
4-) Digital channels in the internal communication of a multinational corporationH Sisko Maarit Lipiäinen, H Ensio Karjaluoto, M NevalainenCorporate Communications: An International Journal 19 (3), 275-286, 20141382014
5-) CRM in the digital age: implementation of CRM in three contemporary B2B firmsHSM LipiäinenJournal of Systems and Information Technology 17 (1), 2-19, 20151012015