Heini Taiminen

Heini Taiminen

Jyväskylä University - Jyväskylä / Finland
Business & Management / Marketing
AD Scientific Index ID: 1656213
University of Jyväskylä
person_outline Heini Taiminen's MOST POPULAR ARTICLES
1-) Harnessing marketing automation for B2B content marketing Industrial marketing management 54, 164-175, 2016
2-) Industrial branding in the digital age Journal of Business & Industrial Marketing 30 (6), 733-741, 2015
3-) Digital channels in the internal communication of a multinational corporation Corporate Communications: An International Journal 19 (3), 275-286, 2014
4-) CRM in the digital age: implementation of CRM in three contemporary B2B firms Journal of Systems and Information Technology 17 (1), 2-19, 2015
5-) CRM in the digital age: implementation of CRM in three contemporary B2B firmsHSM LipiäinenJournal of Systems and Information Technology 17 (1), 2-19, 20151062015