Hellen Kabue

Hellen Kabue

Technical University of Kenya - Nairobi / Kenya
Business & Management / Marketing
AD Scientific Index ID: 4919193
Chuo Kikuu cha Ufundi cha Kenya
person_outline Hellen Kabue's MOST POPULAR ARTICLES
1-) Enhancing Customer Retention: The Role of Customer Knowledge ManagementHW KabueInternational Journal of Business Management and Commerce 6 (1), 1- 11, 202162021
2-) Creating Customer Value for Enhanced Customer Satisfaction and RetentionHW KabueResearch in Economics and Management 5 (3), 7- 20, 202062020
3-) Customer relationship termination and marketing effectiveness in commercial banksHW Kabue, JW Gathenya, JM KihoroInternational Journal of Business and Social Science 6 (10), 28-35, 201542015
4-) Customer Relationship Initiation Process and Marketing Effectiveness of Commercial Banks in KenyaHW Kabue, JW Gathenya, JM KihoroInternational Journal of Business and Commerce 5 (2), 1-14, 201532015
5-) Relationship Between Customer Relationship Management Process and Marketing Effectiveness of Commercial Banks in KenyaH KabueBusiness Administration-Marketing Option Thesis Submitted to Jomo Kenyatta …, 201612016