Hiba Koussaifi

Hiba Koussaifi

York Saint John University - York / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 5218409
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person_outline Hiba Koussaifi's MOST POPULAR ARTICLES
1-) Customer complaint journey mapping: a qualitative approachH Koussaifi, DJ Hart, S LillystoneBritish Food Journal 122 (12), 3711-3726, 2020202020
2-) Understanding the negative emotions, consumer complaint behaviour responses and social dynamics occurring during dissatisfactory incidents in restaurantsHG KoussaifiPQDT-UK & Ireland, 20182018