NEWS
The 2025 AD Scientific Index is here—explore updated university and researcher rankings!
New! Young University / Institution Rankings 2025
New! The 2025 Edition of the AD Scientific Index is now live!
New! Art & Humanities Rankings 2025
New! Social Sciences and Humanities Rankings 2025
"Exciting Update! The 2025 Edition of the AD Scientific Index is now live!
AD
Scientific Index 2025
Scientist Rankings
University Rankings
Subject Rankings
Country Rankings
login
Login
person_add
Register
insights
H-Index Rankings
insights
i10 Productivity Rankings
format_list_numbered
Citation Rankings
subject
University Subject Rankings
school
Young Universities
format_list_numbered
Top 100 Scientists
format_quote
Top 100 Institutions
format_quote
Compare & Choose
local_fire_department
Country Top Lists
Hsiao-Ching Kuo
Washington & Jefferson College - Washington / United States
Business & Management / Marketing
AD Scientific Index ID: 4540683
Edit Form
Registration, Add Profile,
Premium Membership
Ranking &
Analysis
Job
Experiences (0)
Education
Information (0)
Published Books (0)
Book Chapters (0)
Articles (0)
Presentations (0)
Lessons (0)
Projects (0)
Congresses (0)
Editorship, Referee &
Scientific Board (0 )
Patents /
Designs (0)
Academic Grants
& Awards (0)
Artistic
Activities (0)
Certificate / Course
/ Trainings (0)
Association &
Society Memberships (0)
Contact, Office
& Social Media
person_outline
Hsiao-Ching Kuo's MOST POPULAR ARTICLES
1-)
The impact of electronic word-of-mouth on customer satisfactionHC Kuo, C NakhataJournal of Marketing Theory and Practice 27 (3), 331-348, 2019392019
2-)
Price promotions and products with low consumer ratingsHC Kuo, C NakhataJournal of Consumer Marketing, 2016352016
3-)
Non-price cues utilization during social coupon purchasing-decisionC Nakhata, HC KuoJournal of Product & Brand Management 23 (6), 439-451, 2014232014
4-)
Consumer avoidance of specially priced items during social coupon redemptionC Nakhata, HC KuoJournal of Retailing and Consumer Services 34, 287-293, 2017222017
5-)
Paying it forward: The reciprocal effect of superior service on charity at checkoutE Obeng, C Nakhata, HC KuoJournal of Business Research 98, 250-260, 2019202019
ARTICLES
Add your articles
We use cookies to personalize our website and offer you a better experience. If you accept cookies, we can offer you special services.
Cookie Policy
Accept