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Hyeongmin Christian Kim
AD Scientific Index 2024
Business & Management / Business Administration
Arizona State University - Tempe / United States
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Hyeongmin Christian Kim's MOST POPULAR ARTICLES
1-)
Why do consumers buy counterfeit luxury brands?K Wilcox, HM Kim, S SenJournal of marketing research 46 (2), 247-259, 200911952009
2-)
Do materialists prefer the “brand-as-servant”? The interactive effect of anthropomorphized brand roles and materialism on consumer responsesHC Kim, T KramerJournal of Consumer Research 42 (2), 284-299, 20151332015
3-)
Keeping the American dream alive: The interactive effect of perceived economic mobility and materialism on impulsive spendingS Yoon, HC KimJournal of Marketing Research 53 (5), 759-772, 20161242016
4-)
Feeling economically stuck: The effect of perceived economic mobility and socioeconomic status on variety seekingS Yoon, HC KimJournal of Consumer research 44 (5), 1141-1156, 20181252018
5-)
The effect of salience on mental accounting: how integration versus segregation of payment influences purchase decisionsHM KimJournal of behavioral decision making 19 (4), 381-391, 2006942006
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