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Hyunju Shin
Georgia Southern University - Statesboro / United States
Business & Management / Marketing
AD Scientific Index ID: 5113532
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Hyunju Shin's MOST POPULAR ARTICLES
1-)
Examining the impact of luxury brand\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'s social media marketing on customer engagement: Using big data analytics and natural language processingX Liu, H Shin, AC BurnsJournal of Business Research 125, 815-826, 20212702021
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The effects of harm directions and service recovery strategies on customer forgiveness and negative word-of-mouth intentionsR Casidy, H ShinJournal of Retailing and Consumer Services 27, 103-112, 20151482015
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The influence of supply chain management competency on customer satisfaction and shareholder valueA Ellinger, H Shin, WM Northington, FG Adams, D Hofman, K O\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'MarahSupply chain management: an international journal 17 (3), 249-262, 20121442012
4-)
Fear during natural disaster: Its impact on perceptions of shopping convenience and shopping behaviorLRL Larson, H ShinServices Marketing Quarterly 39 (4), 293-309, 20181252018
5-)
The effect of a limited-edition offer following brand dilution on consumer attitudes toward a luxury brandH Shin, JK Eastman, D MothersbaughJournal of Retailing and Consumer Services 38, 59-70, 20171152017
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