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Hyunsun Yoon
AD Scientific Index 2024
Business & Management / Marketing
University of Greenwich - London / United Kingdom
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Hyunsun Yoon's MOST POPULAR ARTICLES
1-)
Thematic Analysis of Marketing Messages in UK Universities\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\' ProspectusesEMH YoonInternational Journal of Educational Management, https://www.emerald.com …, 2019602019
2-)
Older consumers and celebrity advertisingH Yoon, H PowellAgeing & Society 32 (8), 1319-1336, 2012342012
3-)
Narratives of the nation in the Olympic opening ceremonies: comparative analysis of Beijing 2008 and London 2012J Lee, H YoonNations and Nationalism 23 (4), 952-969, 2017242017
4-)
Lessons from digital switchover in South KoreaH YoonTelevision & New Media 15 (6), 538-550, 2014162014
5-)
Drinking in style? Literature review of luxury wine consumptionDK Wright, H Yoon, AM Morrison, T ŠegotaBritish Food Journal 125 (2), 679-695, 2023132023
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