Ilham Sentosa

Ilham Sentosa

Universiti Kuala Lumpur - Kuala Lumpur / Malaysia
Others
AD Scientific Index ID: 332929
University of Kuala Lumpur
person_outline Ilham Sentosa's MOST POPULAR ARTICLES
1-) An easy approach to exploratory factor analysis: Marketing perspectiveNU Hadi, N Abdullah, I SentosaJournal of Educational and Social Research 6 (1), 215, 20162542016
2-) Mediating effect of customer satisfaction on service quality and customer loyalty relationship in Malaysian rural tourismZ Osman, I SentosaInternational Journal of Economics Business and Management Studies 2 (1), 25-37, 20132032013
3-) Examining a theory of planned behavior (TPB) and technology acceptance model (TAM) in internetpurchasing using structural equation modelingI Sentosa, NKN MatResearchers World 3 (2 Part 2), 62, 20121382012
4-) Making sense of mediating analysis: A marketing perspectiveNU Hadi, N Abdullah, I SentosaReview of Integrative Business and Economics Research 5 (2), 62-76, 20161652016
5-) The influence of customer knowledge on CRM performance of Malaysian ICT companies: a structural equation modeling approachH Nejatian, I Sentosa, SK Piaralal, AM BohariInternational Journal of Business and Management 6 (7), 181, 20111012011