Ioanna Yfantidou

Liverpool John Moores University - Liverpool / United Kingdom

Business & Management / Marketing

AD Scientific Index ID: 5965294

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Ioanna Yfantidou's MOST POPULAR ARTICLES

1-) Corporate social responsibility influences employee engagementG Tsourvakas, I YfantidouSocial Responsibility Journal 14 (1), 123-137, 20181242018

2-) What features of green products packaging are more eye catching? An eye-tracking exploratory study about organic agricultural productsC Georgakarakou, K Riskos, G Tsourvakas, I YfantidouInternational Journal of Technology Marketing 14 (2), 93-124, 2020262020

3-) Advertising message strategy analysis for award-winning digital adsI Yfantidou, K Riskos, G TsourvakasInternational Journal of Technology Marketing 12 (4), 340-355, 2017

4-) NeuMa-the absolute Neuromarketing dataset en route to an holistic understanding of consumer behaviourK Georgiadis, FP Kalaganis, K Riskos, E Matta, VP Oikonomou, ...Scientific Data 10 (1), 508, 2023

5-) The impact of airlines\' policies during COVID-19 on travellers\' repurchase intentions: the case of Aegean airlinesAHA Mohammed, WM Goodman, I YfantidouInternational Journal of Tourism Policy 12 (2), 133-159, 2022

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