irini rigopoulou

irini rigopoulou

University of the Aegean - Mytilene / Greece
Business & Management / Marketing
AD Scientific Index ID: 1843247
Πανεπιστήμιο Αιγαίου
person_outline irini rigopoulou's MOST POPULAR ARTICLES
1-) The role of brand elements in destination branding Journal of Destination Marketing & Management 6 (4), 426-435, 2017
2-) After‐sales service quality as an antecedent of customer satisfaction: The case of electronic appliances Managing Service Quality: An International Journal 18 (5), 512-527, 2008
3-) Virtual store layout effects on consumer behaviour: Applying an environmental psychology approach in the online travel industry Internet Research 21 (3), 326-346, 2011
4-) Employer brand of choice: An employee perspective Journal of Business Economics and Management 16 (6), 1201-1215, 2015
5-) Acceptance of detergent‐retail brands: the role of consumer confidence and trust International Journal of Retail & Distribution Management 38 (9), 719-736, 2010