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Isaac Cheah
Curtin University - Bentley / Australia
Business & Management / Marketing
AD Scientific Index ID: 123331
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Isaac Cheah's MOST POPULAR ARTICLES
1-)
Attitudes towards environmentally friendly products: The influence of ecoliteracy, interpersonal influence and value orientationI Cheah, I PhauMarketing Intelligence & Planning, 20114622011
2-)
Drivers and barriers toward reducing meat consumptionI Cheah, AS Shimul, J Liang, I PhauAppetite 149, 104636, 20201232020
3-)
Investigating female shoppers’ attitude and purchase intention toward green cosmetics in South AfricaAS Shimul, I Cheah, BB KhanJournal of Global Marketing 35 (1), 37-56, 20221632022
4-)
Factors influencing consumers’ attitudes and purchase intentions of e-dealsI Cheah, I Phau, J LiangMarketing intelligence & planning 33 (5), 763-783, 20151542015
5-)
Antecedents and outcomes of brand prominence on willingness to buy luxury brandsI Cheah, I Phau, C Chong, AS ShimulJournal of Fashion Marketing and Management 19 (4), 402-415, 20151502015
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