Ivan Armawan

Ivan Armawan

Universitas Mulia - Balikpapan / Indonesia
Business & Management / Marketing
AD Scientific Index ID: 4960971
Mulia University
person_outline Ivan Armawan's MOST POPULAR ARTICLES
1-) The effect of social media marketing, SerQual, eWOM on purchase intention mediated by brand image and brand trust: Evidence from black sweet coffee shopI Armawan, S Sudarmiatin, A Hermawan, W RahayuInternational Journal of Data and Network Science 7 (1), 141-152, 202342023
2-) The Application SOR Theory In Social Media Marketing And Brand Of Purchase Intention In Indonesia: Systematic Literature ReviewI Armawan, AH SudarmiatinJournal of Positive School Psychology 6 (10), 2656-2670, 202222022
3-) The Influence of Brand Image, Service Quality and Perceived Value on Brand Loyalty And Brand Equity Toyota AvanzaI ArmawanJurnal Indonesia Sosial Teknologi 2 (05), 828-842, 202122021
4-) Analysis of Effect on the Social Media Marketing and Ewom on Purchase Intention of Black Sweet Coffee ShopI ArmawanManajemen Bisnis 12 (02), 166-177, 202232022
5-) Marketing strategy of local wisdom SMEs roti durian PanglimaS SudarmiatinEduvest-Journal of Universal Studies 1 (5), 329-337, 202122021