Ivana Rihova

Ivana Rihova

Napier University Edinburgh - Edinburgh / United Kingdom
Others
AD Scientific Index ID: 1371430
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person_outline Ivana Rihova's MOST POPULAR ARTICLES
1-) Conceptualising customer‐to‐customer value co‐creation in tourismI Rihova, D Buhalis, M Moital, MB GouthroInternational Journal of Tourism Research 17 (4), 356-363, 20153462015
2-) Customer-to-customer co-creation practices in tourism: Lessons from Customer-Dominant logicI Rihova, D Buhalis, MB Gouthro, M MoitalTourism Management 67, 362-375, 20182492018
3-) Social layers of customer-to-customer value co-creationI Rihova, D Buhalis, M Moital, MB GouthroJournal of Service Management 24 (5), 553 - 566, 20132452013
4-) Motivation to volunteer: a case study of the Edinburgh International Magic FestivalP Barron, I RihovaInternational Journal of Event and Festival Management 2 (3), 202-217, 20111172011
5-) Practice-based segmentation: taxonomy of C2C co-creation practice segmentsI Rihova, M Moital, D Buhalis, MB GouthroInternational Journal of Contemporary Hospitality Management 31 (9), 3799-3818, 2019342019