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J Jeffrey Inman
AD Scientific Index 2024
Business & Management / Business Administration
University of Pittsburgh - Pittsburgh / United States
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J Jeffrey Inman's MOST POPULAR ARTICLES
1-)
From Multi-Channel Retailing to Omni-Channel RetailingPC Verhoef, PK Kannan, JJ InmanJournal of Retailing 91 (2), 174-181, 201526942015
2-)
Why switch? Product category-level explanations for true variety-seeking behaviorHCM Van Trijp, WD Hoyer, JJ InmanJournal of Marketing Research, 281-292, 19969831996
3-)
The Interplay Among Category Characteristics, Customer Characteristics, and Customer Activities on In-Store Decision MakingJJ Inman, RS Winer, R FerraroJournal of Marketing 73 (5), 19-29, 20097602009
4-)
Innovations in Shopper Marketing: Current Insights and Future Research IssuesV Shankar, JJ Inman, M Mantrala, E Kelley, R RizleyJournal of Retailing 87 (1), S29-S42, 20118022011
5-)
Promotion signal: proxy for a price cut?JJ Inman, L McAlister, WD HoyerJournal of Consumer Research, 74-81, 19907711990
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