Jackie Tam

Hong Kong Polytechnic University - Kowloon / Hong Kong

Business & Management / Marketing

AD Scientific Index ID: 363372

香港理工大學

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Jackie Tam's MOST POPULAR ARTICLES

1-) Customer satisfaction, service quality and perceived value: an integrative modelJLM TamJournal of marketing management 20 (7-8), 897-917, 20049602004

2-) Demystifying intercultural service encounters: Toward a comprehensive conceptual frameworkP Sharma, JLM Tam, N KimJournal of Service Research 12 (2), 227-242, 20092082009

3-) Brand familiarity: its effects on satisfaction evaluationsJLM TamJournal of Services Marketing 22 (1), 3-12, 20082052008

4-) A lifestyle analysis of female consumers in greater ChinaSHC Tai, JLM TamPsychology & Marketing 14 (3), 287-307, 19972111997

5-) Mapping relationships in China: Guanxi dynamic approachYH Wong, JLM TamJournal of Business & Industrial Marketing 15 (1), 57-70, 20002092000

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