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Jackson Carter
Ouachita Baptist University - Arkadelphia / United States
Business & Management / Communications and Media Studies
AD Scientific Index ID: 4787461
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Jackson Carter's MOST POPULAR ARTICLES
1-)
When corporate social advocacy meets controversial celebrity: The role of consumer–brand congruence and consumer-celebrity congruenceK Alharbi, JK Kim, C Noland, J CarterSustainability 14 (3), 1811, 2022172022
2-)
Examining the determinants of consumer support for corporate social advocacyJK Kim, H Overton, K Alharbi, J Carter, N BhallaCorporate Communications: An International Journal 28 (3), 451-468, 202352023
3-)
More than the bottom line: Exploring social responsibility practices in hospital settings in the United StatesJY Li, S Tian, J Carter, J WenHealth marketing quarterly 38 (4), 297-314, 202132021
4-)
Effects of affect: How mood and arousal influence consumer evaluation of search engine result page (SERP) Ad SnippetsTJ Wen, J Carter, S Sar, G Anghelcev, CD HamJournal of Interactive Advertising 21 (3), 145-158, 202132021
5-)
Contextualizing Search: An Analysis of the Impacts of Construal Level Theory, Mood, and Product Type on Search Engine ActivityJE Carter2023
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