Jae-Eun Namkoong

Jae-Eun Namkoong

University of Nevada Reno - Nevada / United States
Business & Management / Marketing
AD Scientific Index ID: 5218881
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person_outline Jae-Eun Namkoong's MOST POPULAR ARTICLES
1-) We’re not so different: Collectivism increases perceived homophily, trust, and seeking user-generated product informationJM Leonhardt, T Pezzuti, JE NamkoongJournal of Business Research 112, 160-169, 2020492020
2-) Regrets in the East and West: Role of intrapersonal versus interpersonal normsT Hur, NJ Roese, JE NamkoongAsian Journal of Social Psychology 12 (2), 151-156, 2009372009
3-) It’s simple and I know it! Abstract construals reduce causal uncertaintyJE Namkoong, MD HendersonSocial Psychological and Personality Science 5 (3), 352-359, 2014262014
4-) Responding to causal uncertainty in the Twitterverse: When abstract language and social prominence increase message engagementJE Namkoong, JH Ro, MD HendersonJournal of Interactive Marketing 45 (1), 81-98, 2019202019
5-) The role of entitlement and perceived resources in gratitude’s effect on materialism: Longitudinal and situational effectsHC Lee, S Chugani, JE NamkoongJournal of Business Research 139, 993-1003, 2022142022