Jean Jacques Lambin

Jean Jacques Lambin

Université Catholique de Louvain - Louvain-la-Neuve / Belgium
Business & Management / Marketing
AD Scientific Index ID: 1399410
Catholic University of Louvain
person_outline Jean Jacques Lambin's MOST POPULAR ARTICLES
1-) Dirección de marketing: gestión estratégica y operativa del mercado
2-) Market-driven management: Strategic and operational marketing Bloomsbury Publishing, 2012
3-) Advertising, competition and market conduct in oligopoly over time; an econometric investigation in western European countries
4-) Le marketing stratégique: du marketing à l'orientation-marché Ediscience international, 1998
5-) Le marketing stratégique: du marketing à l\'orientation-marchéJJ LambinEdiscience international, 1998338*1998