Jenny Lena Zimmermann

Jenny Lena Zimmermann

Universität Saint Gallen - St. Gallen / Switzerland
Business & Management / Marketing
AD Scientific Index ID: 5696820
University of Saint Gallen
person_outline Jenny Lena Zimmermann's MOST POPULAR ARTICLES
1-) The Machine Age of Customer InsightM Einhorn, M Löffler, E de Bellis, A Herrmann, P BurghartzEmerald Group Publishing, 202182021
2-) Smart Products Report 2020JL Zimmermann, M Clegg, E de Bellis, R Hofstetter52020
3-) Smart Product Breakthroughs Depend on Customer ControlJL Zimmermann, J Görgen, E de Bellis, R Hofstetter, S PuntoniMIT Sloan Management Review, 04*
4-) Data Competitions: Crowdsourcing with Data Science PlatformsJL ZimmermannThe Machine Age of Customer Insight, 202132021
5-) Cleaning with Dustin Bieber: Nicknaming autonomous products and the effect of coopetitionJL Zimmermann, E de Bellis, R Hofstetter, S Puntoni22021