Jeonghye Choi

Jeonghye Choi

Yonsei University - Seoul / South Korea
Business & Management / Marketing
AD Scientific Index ID: 463266
연세대학교
person_outline Jeonghye Choi's MOST POPULAR ARTICLES
1-) Mobile shopping through applications: Understanding application possession and mobile purchaseM Kim, J Kim, J Choi, M TrivediJournal of Interactive Marketing 39 (1), 55-68, 20171602017
2-) Spatiotemporal analysis of imitation behavior across new buyers at an online grocery retailerJ Choi, SK Hui, DR BellJournal of Marketing Research 47 (1), 75-89, 20101602010
3-) Preference minorities and the InternetJ Choi, DR BellJournal of Marketing Research 48 (4), 670-682, 20111332011
4-) The effects of eWOM characteristics on consumer ratings: evidence from TripAdvisor. comY Yoon, AJ Kim, J Kim, J ChoiInternational Journal of Advertising 38 (5), 684-703, 2019732019
5-) Offline social interactions and online shopping demand: Does the degree of social interactions matter?J Kim, M Kim, J Choi, M TrivediJournal of Business Research 99, 373-381, 2019702019