Jim Høeg Pedersen

Aarhus University - Aarhus / Denmark

Business & Management / Marketing

AD Scientific Index ID: 5215866

Aarhus Universitet

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Jim Høeg Pedersen's MOST POPULAR ARTICLES

1-) The praxis of studying interorganizational practices in B2B marketing and purchasing – A critical literature reviewJ Pedersen, C Ellegaard, H KraghIndustrial Marketing Management 85, 7-20, 2020162020

2-) Interests and strategic partnering in an interorganizational sensemaking perspectiveJ Pedersen, C Ellegaard, H KraghIMP Asia Proceedings, 20192019

3-) Partnering in practice and the process of building the" best project"J Pedersen, C Ellegaard, H KraghISBM Academic Conference, 20182018

4-) The Praxis of Studying Interorganizational Practices in B2B Marketing–A Critical Literature ReviewJH Pedersen, C Ellegaard, H KraghThe Supplier Resource Mobilization workshop, Aarhus 2017, 20172017

5-) Developing the “best” project: Interests and strategic partnering in an interorganizational sensemaking perspectiveJH Pedersen, C Ellegaard, H Kragh

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