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Joe Ricks
Xavier University of Louisiana - New Orleans / United States
Business & Management / Business Administration
AD Scientific Index ID: 837912
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Joe Ricks's MOST POPULAR ARTICLES
1-)
Developing and validating measures of facets of customer-based brand equityRG Netemeyer, B Krishnan, C Pullig, G Wang, M Yagci, D Dean, J Ricks, ...Journal of business research 57 (2), 209-224, 200418892004
2-)
The dimensionality of the Maslach Burnout Inventory across small business owners and educatorsJS Boles, DH Dean, JM Ricks, JC Short, G WangJournal of Vocational Behavior 56 (1), 12-34, 20003082000
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An assessment of strategic corporate philanthropy on perceptions of brand equity variablesJM RicksJournal of Consumer Marketing 22 (3), 121-134, 20052842005
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Strategic corporate philanthropy: Addressing frontline talent needs through an educational giving programJM Ricks, JA WilliamsJournal of Business Ethics 60, 147-157, 20051362005
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Sales manager support: fostering emotional health in salespeopleE Kemp, A Leila Borders, JM RicksEuropean Journal of Marketing 47 (3/4), 635-654, 2013762013
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