Jonathan Reynolds

Jonathan Reynolds

University of Oxford - Oxford / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 1215198
person_outline Jonathan Reynolds's MOST POPULAR ARTICLES
1-) Own brands in food retailing across EuropeH Laaksonen, J ReynoldsJournal of Brand Management 2 (1), 37-46, 19943351994
2-) Applying netnography to market research: The case of the online forumJ Xun, J ReynoldsJournal of Targeting, Measurement and Analysis for Marketing 18, 17-31, 20103072010
3-) eCommerce: a critical reviewJ ReynoldsInternational Journal of Retail & Distribution Management 28 (10), 417-444, 20003052000
4-) Perceptions and practices of innovation in retailing: Challenges of definition and measurementL Hristov, J ReynoldsInternational Journal of Retail & Distribution Management 43 (2), 126-147, 20151842015
5-) Location decision making in retail firms: evolution and challengeJ Reynolds, S WoodInternational Journal of Retail & Distribution Management 38 (11/12), 828-845, 20101242010