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Joona Keränen
AD Scientific Index 2024
Business & Management / Marketing
Lappeenranta University of Technology - Lappeenranta / Finland
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Joona Keränen's MOST POPULAR ARTICLES
1-)
Sustainable value propositions: Framework and implications for technology suppliersS Patala, A Jalkala, J Keränen, S Väisänen, V Tuominen, R SoukkaIndustrial Marketing Management 59, 144-156, 20161352016
2-)
How B2B suppliers articulate customer value propositions in the circular economy: Four innovation-driven value creation logicsV Ranta, J Keränen, L Aarikka-StenroosIndustrial Marketing Management 87, 291-305, 20201542020
3-)
Towards a framework of customer value assessment in B2B markets: An exploratory studyJ Keränen, A JalkalaIndustrial Marketing Management 42 (8), 1307-1317, 20131522013
4-)
The darker side of sustainability: Tensions from sustainable business practices in business networksN Tura, J Keränen, S PatalaIndustrial Marketing Management 77, 221-231, 20191502019
5-)
Systematic review on B2B branding: research issues and avenues for future researchJ Keränen, KA Piirainen, RT SalminenJournal of Product & Brand Management 21 (6), 404-417, 20121252012
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