Joya A Kemper

University of Auckland - Auckland / New Zealand

Business & Management / Marketing

AD Scientific Index ID: 53614

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Joya A Kemper's MOST POPULAR ARTICLES

1-) Brands Taking a Stand: Authentic Brand Activism or Woke Washing?J Vredenburg, S Kapitan, A Spry, JA KemperJournal of Public Policy & Marketing 39 (4), 444-460, 20202892020

2-) What do we mean by sustainability marketing?JA Kemper, PW BallantineJournal of Marketing Management 35 (3-4), 277-309, 20192942019

3-) Complaining practices on social media in tourism: A value co-creation and co-destruction perspectiveR Dolan, Y Seo, J KemperTourism Management 73, 35-45, 20192912019

4-) Motivations, barriers, and strategies for meat reduction at different family lifecycle stagesJA KemperAppetite 150, 104644, 20201532020

5-) Prosumers in times of crisis: definition, archetypes and implicationsB Lang, R Dolan, J Kemper, G NortheyJournal of Service Management 32 (2), 176-189, 20201502020

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