Juanjuan Zhang

Juanjuan Zhang

Massachusetts Institute of Technology - Cambridge / United States
Business & Management / Marketing
AD Scientific Index ID: 1395316
person_outline Juanjuan Zhang's MOST POPULAR ARTICLES
1-) Rational Herding in Microloan MarketsJ Zhang, P LiuManagement Science 58 (5), 892-912, 201210492012
2-) Designing pricing contracts for boundedly rational customers: Does the framing of the fixed fee matterTH Ho, J ZhangManagement Science 54 (4), 686-700, 20084622008
3-) How does popularity information affect choices? A field experimentC Tucker, J ZhangManagement Science 57 (5), 828-842, 20114182011
4-) The sound of silence: Observational learning in the US kidney marketJ ZhangMarketing Science 29 (2), 315-335, 20103522010
5-) The Perils of Behavior-Based PersonalizationJ ZhangMarketing Science 30 (1), 170-186, 20112212011