Jung Youn Lee

Rice University - Houston / United States

Business & Management / Marketing

AD Scientific Index ID: 5270559

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Jung Youn Lee's MOST POPULAR ARTICLES

1-) Adoption of green electricity policies: Investigating the role of environmental attitudes via big data-driven search-queriesD Lee, M Kim, JY LeeEnergy Policy 90, 187-201, 2016412016

2-) Using Grocery Data for Credit DecisionsJY Lee, J Yang, E AndersonWharton Customer Analytics Research Paper, 20239*2023

3-) Commercial Success Through Commercials? Advertising and Pay-TV OperatorsJ Yang, JY Lee, PK ChintaguntaJournal of Marketing Research 58 (5), 925-947, 202182021

4-) Leveraging Gender Proxies Can Lead to Fairer Credit Risk PredictionsJY Lee, J YangAvailable at SSRN 4602450, 20232023

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