Kate Barasz

Kate Barasz

ESADE Business School Barcelona - Barcelona / Spain
Business & Management / Marketing
AD Scientific Index ID: 4630960
Escuela de Negocios ESADE Barcelona
person_outline Kate Barasz's MOST POPULAR ARTICLES
1-) Why am I seeing this ad? The effect of ad transparency on ad effectivenessT Kim, K Barasz, LK JohnJournal of Consumer Research 45 (5), 906-932, 20191372019
2-) Hiding personal information reveals the worstLK John, K Barasz, MI NortonProceedings of the National Academy of Sciences 113 (4), 954-959, 2016732016
3-) Ads that don\'t overstepLK John, T Kim, K BaraszHarvard Business Review, 2018802018
4-) Pseudo-set framing.K Barasz, LK John, EA Keenan, MI NortonJournal of Experimental Psychology: General 146 (10), 1460, 2017472017
5-) Inequality in socially permissible consumptionSF Hagerty, K BaraszProceedings of the National Academy of Sciences 117 (25), 14084-14093, 2020402020