Kelley Gullo Wight|Kelley Gullo

Kelley Gullo Wight|Kelley Gullo

Indiana University System - Bloomington / United States
Business & Management / Marketing
AD Scientific Index ID: 5218202
Indiana University
person_outline Kelley Gullo Wight|Kelley Gullo's MOST POPULAR ARTICLES
1-) Does time of day affect variety-seeking?K Gullo, J Berger, J Etkin, B BollingerJournal of Consumer research 46 (1), 20-35, 2019732019
2-) Social relationships and consumer behavior.KG Wight, PJ Liu, JR Bettman, GJ FitzsimonsAmerican Psychological Association, 2022122022
3-) Making prosocial social: The effectiveness of social proof for energy conservation using social mediaB Bollinger, KT Gillingham, KG WightJournal of the Association for Consumer Research 8 (3), 290-300, 202315*2023
4-) Secret consumer behaviors in close relationshipsDJ Brick, KG Wight, GJ FitzsimonsJournal of Consumer Psychology 33 (2), 403-411, 202312*2023
5-) Celebrate good times: How celebrations increase perceived social supportDJ Brick, KG Wight, JR Bettman, TL Chartrand, GJ FitzsimonsJournal of Public Policy & Marketing 42 (2), 115-132, 2023102023