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Kenneth Heischmidt
Southeast Missouri State University - Cape Girardeau / United States
Business & Management / Marketing
AD Scientific Index ID: 1648530
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Kenneth Heischmidt's MOST POPULAR ARTICLES
1-)
Importance-performance analysis revisited: the role of the factor structure of customer satisfaction The Service Industries Journal 23 (2), 112-129, 2003
2-)
Leader-member exchange and job satisfaction bond and predicted employee turnover Journal of Leadership & Organizational Studies 15 (2), 159-175, 2008
3-)
Rating of marketing publications: impact of accreditation and publication history Journal of Education for Business 68 (3), 152-158, 1993
4-)
Professional accounting services: Types of marketing communications used by CPAs Services Marketing Quarterly 23 (3), 63-72, 2002
5-)
The importance of ethical training for the improvement of ethical decision-making: Evidence from Germany and the United States Journal of Teaching in International Business 18 (4), 5-35, 2007
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