Khathutshelo Mercy Makhitha

Khathutshelo Mercy Makhitha

University of South Africa - Pretoria / South Africa
Business & Management / Marketing
AD Scientific Index ID: 4468102
Universiteit van Suid-Afrika
person_outline Khathutshelo Mercy Makhitha's MOST POPULAR ARTICLES
1-) The influence of demographic factors on perceived risks affecting attitude towards online shoppingKM Makhitha, K NgobeniSouth African Journal of Information Management 23 (1), 1-9, 2021462021
2-) Factors influencing generations Y students’ attitude towards online shoppingKM MakhithaMediterranean Journal of Social Sciences 5 (21), 39-50, 2014422014
3-) Marketing strategies of small craft producers in South Africa: Practices and challengesKM MakhithaJournal of applied business research 32 (3), 663, 2016402016
4-) Are small and medium enterprises (SMEs) planning for strategic marketing in South Africa?L van Scheers, KM MakhithaFoundations of Management 8 (1), 243-250, 2016372016
5-) Which consumer attributes influence South African consumers to shop onlineKM Makhitha, L Van Scheers, C MogashoaJournal of Business and Retail Management Research 13 (4), 2019322019