Kirthi Kalyanam

Santa Clara University - Santa Clara / United States

Business & Management / Marketing

AD Scientific Index ID: 1647377

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Kirthi Kalyanam's MOST POPULAR ARTICLES

1-) The e-marketing mix: a contribution of the e-tailing warsK Kalyanam, S McIntyreJournal of the academy of marketing science 30 (4), 487-499, 20024942002

2-) How technology is changing retailV Shankar, K Kalyanam, P Setia, A Golmohammadi, S Tirunillai, ...Journal of Retailing 97 (1), 13-27, 20213972021

3-) A decision support system for vendor managed inventoryDD Achabal, SH McIntyre, SA Smith, K KalyanamJournal of retailing 76 (4), 430-454, 20003972000

4-) Strategic online and offline retail pricing: a review and research agendaD Grewal, R Janakiraman, K Kalyanam, PK Kannan, B Ratchford, R Song, ...Journal of interactive marketing 24 (2), 138-154, 20102242010

5-) Internet marketing & e-commerceWA Hanson, K Kalyanam(No Title), 20072172007

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