Kr Senthilvelkumar

Kr Senthilvelkumar

KCT Business School Coimbatore - Tamil Nadu / India
Business & Management / Marketing
AD Scientific Index ID: 4665995
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person_outline Kr Senthilvelkumar's MOST POPULAR ARTICLES
1-) Building Private Labels into Strong Brands. KR Senthilvelkumar, PD Jawahar IUP Journal of Brand Management 10 (2), 2013 112013
2-) Would Mondelez branch out into plant-based products in India?KR SenthilvelkumarThe Case Journal, 20222022
3-) The Rewire that unwired Harley Davidson from IndiaKR Senthilvelkumarhttps://www.thecasecentre.org/products/view?id=184572 (Case); https://www …, 20222022
4-) How Dettol ventured forth to kitchen space!KR SenthilvelkumarCASTLE 1 (2), 8, 20142014
5-) Will the newfound awesomeness help Nano drive past its past?KR SenthilvelkumarCASTLE 1 (1), 10, 20132013