Kristina Wittkowski

Kristina Wittkowski

Aalto University - Espoo / Finland
Business & Management / Business Administration
AD Scientific Index ID: 916224
Aalto-yliopisto
person_outline Kristina Wittkowski's MOST POPULAR ARTICLES
1-) The burdens of ownership: reasons for preferring rentingS Moeller, K WittkowskiManaging Service Quality 20 (2), 176-191, 20104242010
2-) The dark side of customer co-creation: exploring the consequences of failed co-created servicesS Heidenreich, K Wittkowski, M Handrich, T FalkJournal of the Academy of Marketing Science 43 (3), 279-296, 20153662015
3-) Contagious effects of customer misbehavior in access-based servicesT Schaefers, K Wittkowski, S Benoit, R FerraroJournal of Service Research 19 (1), 3-21, 20161922016
4-) Firms’ intentions to use nonownership servicesK Wittkowski, S Moeller, J WirtzJournal of Service Research 16 (2), 171-185, 20131092013
5-) Relational price discounts: consumers’ metacognitions and nonlinear effects of initial discounts on customer retentionMJ del Rio Olivares, K Wittkowski, J Aspara, T Falk, P MattilaJournal of Marketing 82 (1), 115-131, 2018592018