Kuan-Yin Lee

Kuan-Yin Lee

Dr Yashwant Singh Parmar University of Horticulture & Forestry - Pradesh / India
Others
AD Scientific Index ID: 4751881
डॉ। यशवंत सिंह परमार यूनिवर्सिटी ऑफ हॉर्टिकल्चर एंड वानिकी
person_outline Kuan-Yin Lee's MOST POPULAR ARTICLES
1-) Trust, satisfaction and commitment-on loyalty to international retail service brandsKY Lee, HL Huang, YC HsuAsia Pacific Management Review 12 (3), 161-169, 20071022007
2-) E-service Quality Impact on Online Customer\\\\\\\'s Perceived Value and LoyaltyMH Chen, KM Tsai, YC Hsu, KY LeeChina-USA Business Review 12 (5), 2013592013
3-) Communication and brand knowledge as determinants of retail service brand loyalty-an empirical test in a multiple retail service brand contextKY Lee, YC HsuJournal of global Business and Technology 6 (1), 80, 2010142010
4-) How Collaborative Communication to Promote the Satisfaction and Loyalty of Franchisees: Exploring the Moderating Effect of Net ProfitKY Lee, YC Hsu, MH Chen, HL HuangAsia Pacific Management Review 15 (4), 567-584, 201082010
5-) The impact of communication on satisfaction and loyalty in the franchise system: subjective viewpoints of franchiseesKY Lee, YC Hsu, HL HuangEuropean Retail Research, 117-136, 200872008