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Leonard Berry
AD Scientific Index 2024
Business & Management / Marketing
Texas A&M University - College Station / United States
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Leonard Berry's MOST POPULAR ARTICLES
1-)
Servqual: A multiple-item scale for measuring consumer percA Parasuraman, VA Zeithaml, LL BerryJournal of retailing 64 (1), 12, 1988499991988
2-)
A conceptual model of service quality and its implications for future researchA Parasuraman, VA Zeithaml, LL BerryJournal of marketing 49 (4), 41-50, 1985409901985
3-)
The behavioral consequences of service qualityVA Zeithaml, LL Berry, A ParasuramanJournal of marketing 60 (2), 31-46, 1996190021996
4-)
Delivering quality service: Balancing customer perceptions and expectationsVA Zeithaml, A Parasuraman, LL BerrySimon and Schuster, 1990115961990
5-)
Refinement and reassessment of the SERVQUAL scaleA Parasuraman, LL Berry, VA ZeithamlJournal of retailing 67 (4), 420, 199190341991
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