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Lerzan Aksoy
Fordham University - The Bronx / United States
Business & Management / Marketing
AD Scientific Index ID: 1383824
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Lerzan Aksoy's MOST POPULAR ARTICLES
1-)
Undervalued or overvalued customers: Capturing total customer engagement valueV Kumar, L Aksoy, B Donkers, R Venkatesan, T Wiesel, S TillmannsJournal of service research 13 (3), 297-310, 201016702010
2-)
A longitudinal analysis of customer satisfaction and share of wallet: Investigating the moderating effect of customer characteristicsB Cooil, TL Keiningham, L Aksoy, M HsuJournal of marketing 71 (1), 67-83, 20079752007
3-)
The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share‐of‐walletTL Keiningham, B Cooil, L Aksoy, TW Andreassen, J WeinerManaging service quality: An international Journal, 20076382007
4-)
A longitudinal examination of net promoter and firm revenue growthTL Keiningham, B Cooil, TW Andreassen, L AksoyJournal of Marketing 71 (3), 39-51, 20076162007
5-)
The long-term stock market valuation of customer satisfactionL Aksoy, B Cooil, C Groening, TL Keiningham, A YalçınJournal of Marketing 72 (4), 105-122, 20083902008
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