Luiz Moutinho

Luiz Moutinho

University of Suffolk - Ipswich / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 1075792
person_outline Luiz Moutinho's MOST POPULAR ARTICLES
1-) Consumer behaviour in tourismL MoutinhoEuropean journal of marketing, 198723741987
2-) Tourism marketing and management handbook.SF Witt, L MoutinhoTourism marketing and management handbook., 19898381989
3-) Dynamic capabilities, creativity and innovation capability and their impact on competitive advantage and firm performance: The moderating role of entrepreneurial orientationJ Ferreira, A Coelho, L MoutinhoTechnovation 92, 102061, 20208902020
4-) Brand relationships through brand reputation and brand tribalismC Veloutsou, L MoutinhoJournal of Business Research 62 (3), 314-322, 20098752009
5-) The role of brand image, product involvement, and knowledge in explaining consumer purchase behaviour of counterfeits: Direct and indirect effectsX Bian, L MoutinhoEuropean journal of marketing 45 (1/2), 191-216, 20118652011