Lunhua Luke Mao

Lunhua Luke Mao

University of New Mexico - Albuquerque / United States
Education / Physical Education and Sport Science
AD Scientific Index ID: 1533195
person_outline Lunhua Luke Mao's MOST POPULAR ARTICLES
1-) Assessing the relationships between image congruence, tourist satisfaction and intention to revisit in marathon tourism: the Shanghai International MarathonH Huang, L Lunhua Mao, J Wang, JJ ZhangInternational Journal of Sports Marketing and Sponsorship 16 (4), 46-66, 20151032015
2-) Social impact of Formula One Chinese Grand Prix: A comparison of local residents’ perceptions based on the intrinsic dimensionLL Mao, H HuangSport Management Review 19 (3), 306-318, 20161012016
3-) Assessing the economic impact of three major sport events in China: The perspective of attendeesH Huang, LL Mao, SK Kim, JJ ZhangTourism Economics 20 (6), 1277-1296, 2014532014
4-) Impact of consumer involvement, emotions, and attitude toward Beijing Olympic Games on branding effectiveness of event sponsorsLL Mao, JJ ZhangSport, Business and Management: An International Journal 3 (3), 226-245, 2013592013
5-) Dimensions of problem gambling behavior associated with purchasing sports lotteryH Li, LL Mao, JJ Zhang, Y Wu, A Li, J ChenJournal of Gambling Studies 28, 47-68, 2012582012