Majid Fattahi

Majid Fattahi

Islamic Azad University Sari - Sari / Iran
Business & Management / Business Administration
AD Scientific Index ID: 4540990
دانشگاه آزاد اسلامی واحد ساری
person_outline Majid Fattahi's MOST POPULAR ARTICLES
1-) eWOM through social networking sites and impact on purchase intention and brand image in IranM Farzin, M FattahiJournal of Advances in Management Research, 20181942018
2-) Extending UTAUT2 in M-banking adoption and actual use behavior: Does WOM communication matter?M Farzin, M Sadeghi, FY Kharkeshi, H Ruholahpur, M FattahiAsian Journal of Economics and Banking 5 (2), 136-157, 2021202021
3-) Effect of social media marketing and eWOM on willingness to pay in the etailing: Mediating role of brand equity and brand identityM Farzin, M Sadeghi, M Fattahi, MR EghbalBusiness Perspectives and Research 10 (3), 327-343, 2022132022
4-) The influence of social network characteristics on the purchase intentionM Farzin, R Ghaffari, M FattahiBusiness Perspectives and Research 10 (2), 267-285, 2022242022
5-) Patient engagement behaviors in hospitals: the role of word of mouth and patient helping behaviorsM Fattahi, M Farzin, M Sadeghi, R MakvandiInternational Journal of Pharmaceutical and Healthcare Marketing 16 (4), 606-623, 2022122022