Manuela Gutierrez-Leefmans

Manuela Gutierrez-Leefmans

Universidad de las Américas Puebla - San Andrés Cholula / Mexico
Business & Management / Business Administration
AD Scientific Index ID: 4759792
University of the Americas Puebla
person_outline Manuela Gutierrez-Leefmans's MOST POPULAR ARTICLES
1-) A taxonomy of SME e-commerce platforms derived from a market-level analysis International Journal of Electronic Commerce 22 (2), 161-201, 2018
2-) SME platforms as business models: a user-centric activity-system approach Cuadernos de Administración (Universidad del Valle) 35 (64), 52-77, 2019
3-) Social influence and mPOS use: The effects of gender Journal of technology management & innovation 16 (4), 3-10, 2021
4-) The role of business in the innovation ecosystem: The Case of smart cities as business models Handbook of research on smart territories and entrepreneurial ecosystems for …, 2020
5-) Analyzing academic discourse evolution on consumer behavior and covid-19 using topic modeling Innovar 32 (86), 89-103, 2022