Marek Seretny

Marek Seretny

American University in the Emirates - Dubai / United Arab Emirates
Business & Management / Marketing
AD Scientific Index ID: 4798713
الجامعة الأمريكية في الإمارات
person_outline Marek Seretny's MOST POPULAR ARTICLES
1-) Sustainable marketing-a new era in the responsible marketing development M Seretny, A Seretny Foundations of management 4 (2), 63-76, 2012 48*2012
2-) Sustainable behavior–the need of change in consumer and business attitudes and behaviorM SeretnyFoundations of Management 11 (1), 197-208, 2019172019
3-) The model of sustainable marketing as a responsible approach to marketing in the era of industry 4.0M Seretny, D GaurSustainable Development and Social Responsibility—Volume 1: Proceedings of …, 202062020
4-) Challenges companies encounter when delivering sustainable solutions: Research Conducted in the United Arab EmiratesM Seretny, AC Milla, M Azeem, D Gaur, D Jones, RBA Moalla, ...Preprints, 201972019
5-) Strategic marketing by change agents in Poland - the case of domestic marketing consulting firmsSM Merrilees B.Marketing Intelligence & Planning incorporating the Journal of Marketing …, 200062000