Marianne Mcgarry Wolf

Marianne Mcgarry Wolf

California Polytechnic State University Cal Poly - San Luis Obispo / United States
Engineering & Technology / Food Science and Engineering
AD Scientific Index ID: 832584
California Polytechnic State University, San Luis Obispo
person_outline Marianne Mcgarry Wolf's MOST POPULAR ARTICLES
1-) A profile of farmers\' market consumers and the perceived advantages of produce sold at farmers\' marketsMMG Wolf, A Spittler, J AhernJournal of food distribution research 36 (1), 192-201, 20053322005
2-) Dimensions of wine region equity and their impact on consumer preferencesUR Orth, MMG Wolf, TH DoddJournal of Product & Brand Management 14 (2), 88-97, 20052842005
3-) A comparison of X, Y, and boomer generation wine consumers in CaliforniaMMG Wolf, S Carpenter, E Qenani-PetrelaJournal of food distribution research 36 (1), 186-191, 20051192005
4-) Market new products successfullyKJ Clancy, PC Krieg, MMG WolfLexington Books, 200694*2006
5-) A target consumer profile and positioning for promotion of the direct marketing of fresh produce: A case studyMMG WolfJournal of food distribution research 28 (3), 11-17, 1997851997